Juventus approaches the next transfer window with more questions than certainties, especially in attack. Between Dusan Vlahovic’s contract renewal still in the balance, Arkadiusz Milik’s latest injury, the issue surrounding Lois Openda’s obligation to buy, and Jonathan David’s increasingly delicate situation, the Bianconeri club faces crucial decisions that could completely redefine their attack for the 2026/27 season.

Vlahovic’s renewal uphill amid injuries and negotiations

The main issue remains the one surrounding Dusan Vlahovic. The Serbian striker is having a difficult season, both physically and contractually.

His latest injury has compromised the end of the season, exacerbating a year already plagued by recurring problems. Meanwhile, negotiations over his renewal remain uphill: Juventus is pushing for a salary reduction compared to current standards, while the player’s entourage appears unwilling to lower his demands significantly.

The risk is a stalemate, with the club torn between the need to build around him and the desire to no longer sustain such a heavy investment without guaranteed physical fitness and performance.

Milik, season over

If Vlahovic’s situation is complex, Arkadiusz Milik‘s appears to be settled. The Polish striker, hampered by ongoing physical problems, is effectively out of the coaching plans.

His season can be considered over, and his contribution has been extremely limited. In a context of an offensive rebuild, his continued existence seems impossible, with Juventus ready to free up salary and coaching space.

Openda, obligation to buy and transfer issue

Further complicating the situation is the Lois Openda case. The obligation to buy, now activated, represents a heavy investment for a player who hasn’t made an impact.

His limited playing time and the lack of confidence shown by the coaching staff suggest a failed integration. Even in times of emergency, the hierarchies have often penalized him. For this reason, Juventus is reportedly already working on an immediate sale next summer, with the aim of limiting the financial impact of an operation that didn’t work out.

Jonathan David, Dashed Expectations and Possible Departure

Another hot topic concerns Jonathan David. Arriving in the summer of 2025 amidst high expectations, the Canadian is having a mixed season, marked by difficulties adapting and scoring consistently.

The striker himself has publicly admitted that he hasn’t found the consistency in front of goal he expected, describing a journey of “ups and downs” in a high-pressure environment. Rumors of alleged locker room problems have also been added, which the player promptly denied: “None of this was true. I have an excellent relationship with my teammates,” he clarified.

The most significant fact, however, remains his performance: numbers below expectations and a general perception of an investment that has not yet paid off. This situation has led Juventus to seriously consider his future.

An attack in need of rebuilding… but with some foundations

The overall picture paints a picture of a fragile and dysfunctional attack. Vlahovic remains a contractual unknown, Milik is set to leave, Openda represents an investment that needs to be rectified, and David hasn’t been convincing.

However, in such an unstable environment, Juventus can still build on some certainties. Above all, Kenan Yıldız and Francisco Conceição, among the few players able to guarantee consistent performance, quality in one-on-one situations, and consistent growth throughout the season. Both are now key figures in the technical project, both in terms of perspective and identity.

Added to these is Jeremie Boga, who arrived from Nice: the attacking winger has made a positive impact, demonstrating creativity, unpredictability, and a good ability to adapt. The deal, structured as a loan with a conditional obligation to buy, should lead to his continued presence next season, effectively providing another foundation upon which to build.

There are few certainties, but they are significant: dynamic, technically savvy players who are more suited to modern football than the more static players in the department. In this scenario, Juventus will be called upon for a targeted, rather than complete, overhaul: starting from these elements to build a more balanced, sustainable attack, and above all, consistent with the coach’s vision.